Customers at Rocky’s Ace Hardware stores nationwide raised more than $32,511 for animal shelters through the company’s annual “Round Up for Pets” fundraiser in 2026. Of that total, stores in Western Massachusetts raised more than $4,488 to support local shelters and the animals in their care.
The fundraiser gives customers an easy way to help rescued and surrendered animals awaiting their forever homes by rounding up their purchases at participating checkout counters. Donations help shelters provide food, medical care and other essentials.
“We’re grateful to our customers for their generosity and for helping us make a difference in the lives of animals in need,” said Rocky’s Ace Hardware president and CEO Rocco J. Falcone II. “Through Round Up for Pets, our communities come together to support local shelters and the important work they do every day.”
Participating Rocky’s locations included the stores on Island Pond Road and Liberty Street in Springfield and the stores in Agawam, East Longmeadow, Westfield, Ludlow, Palmer and South Hadley.
Local shelters benefiting from the year’s round up include the Thomas J. O’Connor Animal Control & Adoption Center and Dakin Pioneer Valley Humane Society in Springfield, Second Chance Animal Services in East Brookfield and Westfield Animal Control and Shelter in Westfield.
